When, Where & How to Hand Out Your Promotional Calendars

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• What to do after you make the purchase

  You've made the decision to purchase custom ad calendars for your business, but what do you do when you get them? Giving them to customers is easy, and is a great chance to do some face-to-face marketing.

  Handing out calendars has a dual purpose: you are giving customers a tangible advertising item they will use 365 days a year, and handing them directly to clients lets them associate a friendly face with your business.

  

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Now that you've designed the calendar and have them sitting in your office, the next step is obvious: get them to the public! But where do you start? Approach the task of calendar marketing with a relaxed yet confident and professional demeanor, and you'll be sure to win over both existing customers and new. Take this time to get to know your customers so they can put a friendly face with your product. Here are some useful promotional calendar distribution tips to help you hit the ground running:

• • Hand them out personally as a "Thank You" for your business
  • Have your route drivers or delivery personnel hand them out
  • Place them on a desk or by the cash register
  • Have them in your reception area
  • Send a mailing to new businesses or homeowners in the community
  • Place them in bags at the point of purchase
  • Mail them as a holiday greeting or statement stuffer
  • Give clients two and have them give one to a friend for increased referrals to your business
  • Leave them at businesses in your community: libraries, medical offices, churches, retail stores, post offices, hotels and restaurants
  • Use them as invitations to holiday parties or open houses
  • Hand out to employees and new hires as part of a welcome packet
  
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• Personal Outreach

  Each customer is addressed personally. Instead of a newspaper or online ad, your customers will receive their own calendars with your ad copy imprinted on them. Promotional calendars ensure you are reaching your target audience!

• Versatility

  Each promotional product is distributed directly to the intended member of your target audience. Employ an existing mailing list that has proven effective in the past, or place at the counter or front desk to greet customers.

• Affordability

  Promo calendars have great advertising versatility. One initial investment enables you to address many advertising needs, and ordering calendars early and in bulk increases savings. Consider the ease and affordability!

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Let On The Ball help Promote your Business

It's no secret that promotional products help keep your image fresh and in the public's eye. Have your name foil imprinted on desk calendars, the modern Nu-Leth-R desk calendars or mini peel and stick calendars, or print your business picture on a wall calendar, custom tri-fold calendar or the 3D wave calendar. The creative possibilities are endless!

Whatever your advertising or marketing needs, On The Ball has the unique promotional tools to make a lasting impression with your clients. Our promotional products representatives are here to help you through the process and ensure you receive exactly what you envisioned.